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            <title>Providing a Unique Platform Can Create New Opportunities</title>
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            <description>&lt;p&gt;Listen in on James Thompson, Chief Brand and Beauty Officer at Avon give his insights on the way they are transforming Avon, by having their own platform to provide for their world-wide Avon team and external consultants to make their life easier as representatives/ambassadors.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/providing-a-unique-platform-can"&gt;&lt;img src="http://video.twentythree.com/49543315/57812920/d63b44c399a059ada6012c20de5f9205/standard/download-14-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 10 Dec 2019 10:50:00 GMT</pubDate>
            <media:title>Providing a Unique Platform Can Create New Opportunities</media:title>
            <itunes:summary>Listen in on James Thompson, Chief Brand and Beauty Officer at Avon give his insights on the way they are transforming Avon, by having their own platform to provide for their world-wide Avon team and external consultants to make their life easier as representatives/ambassadors.</itunes:summary>
            <itunes:subtitle>Listen in on James Thompson, Chief Brand and Beauty Officer at Avon give his insights on the way they are transforming Avon, by having their own platform to provide for their world-wide Avon team and external consultants to make their life easier...</itunes:subtitle>
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            <itunes:duration>06:40</itunes:duration>
            <media:description type="html">&lt;p&gt;Listen in on James Thompson, Chief Brand and Beauty Officer at Avon give his insights on the way they are transforming Avon, by having their own platform to provide for their world-wide Avon team and external consultants to make their life easier as representatives/ambassadors.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/providing-a-unique-platform-can"&gt;&lt;img src="http://video.twentythree.com/49543315/57812920/d63b44c399a059ada6012c20de5f9205/standard/download-14-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Jen Spencer, SmartBug Media</title>
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            <description>&lt;p&gt;VP of Sales and Marketing at SmartBug Media&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/jen-spencer-smartbug-media-1"&gt;&lt;img src="http://video.twentythree.com/4465660/37944785/e39fe9ea556032ae963bfaf50a17d905/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Fri, 01 Feb 2019 09:12:04 GMT</pubDate>
            <media:title>Jen Spencer, SmartBug Media</media:title>
            <itunes:summary>VP of Sales and Marketing at SmartBug Media</itunes:summary>
            <itunes:subtitle>VP of Sales and Marketing at SmartBug Media</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>15:13</itunes:duration>
            <media:description type="html">&lt;p&gt;VP of Sales and Marketing at SmartBug Media&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/jen-spencer-smartbug-media-1"&gt;&lt;img src="http://video.twentythree.com/4465660/37944785/e39fe9ea556032ae963bfaf50a17d905/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Jennifer Montague, Planday</title>
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            <description>&lt;p&gt;Hear from our new Head of Growth, Jennifer Montague, (formerly Planday) as she breaks down how Planday drove growth with Facebook ads and started using video!&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-jennifer-montague-planday-1"&gt;&lt;img src="http://video.twentythree.com/4959050/37828894/96a507a50bbc47ccda00b43181f93e7e/standard/download-15-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 10 Jan 2019 10:53:57 GMT</pubDate>
            <media:title>Jennifer Montague, Planday</media:title>
            <itunes:summary>Hear from our new Head of Growth, Jennifer Montague, (formerly Planday) as she breaks down how Planday drove growth with Facebook ads and started using video!</itunes:summary>
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            <itunes:duration>09:26</itunes:duration>
            <media:description type="html">&lt;p&gt;Hear from our new Head of Growth, Jennifer Montague, (formerly Planday) as she breaks down how Planday drove growth with Facebook ads and started using video!&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-jennifer-montague-planday-1"&gt;&lt;img src="http://video.twentythree.com/4959050/37828894/96a507a50bbc47ccda00b43181f93e7e/standard/download-15-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Cara Meiselman, Skillshare</title>
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            <pubDate>Thu, 20 Dec 2018 08:24:21 GMT</pubDate>
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            <itunes:summary>Cara Meiselman, Director of Brand Marketing at Skillshare (previously of ClassPass!)  shares her thoughts on user-generated video content and the most important marketing trends for 2019.</itunes:summary>
            <itunes:subtitle>Cara Meiselman, Director of Brand Marketing at Skillshare (previously of ClassPass!)  shares her thoughts on user-generated video content and the most important marketing trends for 2019.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>07:28</itunes:duration>
            <media:description type="html">&lt;p&gt;Cara Meiselman, Director of Brand Marketing at Skillshare (previously of ClassPass!)  shares her thoughts on user-generated video content and the most important marketing trends for 2019.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-cara-meiselman-skillshare"&gt;&lt;img src="http://video.twentythree.com/4465660/37634438/dbd40c471bcf23c990beab9ce384dc85/standard/download-14-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Tara Robertson, Sprout Social</title>
            <link>http://video.twentythree.com/mes-tara-robertson-sprout-social-1</link>
            <description>&lt;p&gt;Tara Robertson, Director, Marketing Strategy and Operations at Sprout Social breaks down customer retention, humanising automation processes, and using video for customer success!&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-tara-robertson-sprout-social-1"&gt;&lt;img src="http://video.twentythree.com/4465660/37939478/40bc11db1394167a54152127dbf95b4b/standard/download-15-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 13 Dec 2018 10:21:09 GMT</pubDate>
            <media:title>Tara Robertson, Sprout Social</media:title>
            <itunes:summary>Tara Robertson, Director, Marketing Strategy and Operations at Sprout Social breaks down customer retention, humanising automation processes, and using video for customer success!</itunes:summary>
            <itunes:subtitle>Tara Robertson, Director, Marketing Strategy and Operations at Sprout Social breaks down customer retention, humanising automation processes, and using video for customer success!</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>12:32</itunes:duration>
            <media:description type="html">&lt;p&gt;Tara Robertson, Director, Marketing Strategy and Operations at Sprout Social breaks down customer retention, humanising automation processes, and using video for customer success!&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-tara-robertson-sprout-social-1"&gt;&lt;img src="http://video.twentythree.com/4465660/37939478/40bc11db1394167a54152127dbf95b4b/standard/download-15-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>conference</category>
            <category>hubspot</category>
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            <title>Scaling Your Video Marketing Strategy Using Webinars</title>
            <link>http://video.twentythree.com/scaling-your-video-marketing</link>
            <description>&lt;p&gt;This breakfast seminar centers around an important question: Did you know that 73% of marketing and sales leaders say webinars are one of the best ways to generate quality leads?&lt;/p&gt;
&lt;p&gt;That’s why we invited industry experts to our TwentyThree Breakfast Seminar: Scaling Your Video Marketing Strategy Using Webinars to discuss the best practices, insights, and cases on how you can properly set-up and start using webinars to scale your video marketing strategy.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Speakers:&lt;/p&gt;
Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Win with Webinars.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/scaling-your-video-marketing"&gt;&lt;img src="http://video.twentythree.com/4465660/37978711/375d053e0757154cc72a129f7de31a1b/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Fri, 07 Dec 2018 21:10:00 GMT</pubDate>
            <media:title>Scaling Your Video Marketing Strategy Using Webinars</media:title>
            <itunes:summary>This breakfast seminar centers around an important question: Did you know that 73% of marketing and sales leaders say webinars are one of the best ways to generate quality leads?
That’s why we invited industry experts to our TwentyThree Breakfast Seminar: Scaling Your Video Marketing Strategy Using Webinars to discuss the best practices, insights, and cases on how you can properly set-up and start using webinars to scale your video marketing strategy.


Speakers:
Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars
Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement
Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Win with Webinars.</itunes:summary>
            <itunes:subtitle>This breakfast seminar centers around an important question: Did you know that 73% of marketing and sales leaders say webinars are one of the best ways to generate quality leads?
That’s why we invited industry experts to our TwentyThree Breakfast...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:01:37</itunes:duration>
            <media:description type="html">&lt;p&gt;This breakfast seminar centers around an important question: Did you know that 73% of marketing and sales leaders say webinars are one of the best ways to generate quality leads?&lt;/p&gt;
&lt;p&gt;That’s why we invited industry experts to our TwentyThree Breakfast Seminar: Scaling Your Video Marketing Strategy Using Webinars to discuss the best practices, insights, and cases on how you can properly set-up and start using webinars to scale your video marketing strategy.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Speakers:&lt;/p&gt;
Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Win with Webinars.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/scaling-your-video-marketing"&gt;&lt;img src="http://video.twentythree.com/4465660/37978711/375d053e0757154cc72a129f7de31a1b/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>breakfast seminar</category>
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            <title>Simplifying Collaborative Robots Through Webinars</title>
            <link>http://video.twentythree.com/simplifying-collaborative-robots-1</link>
            <description>&lt;p&gt;Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/simplifying-collaborative-robots-1"&gt;&lt;img src="http://video.twentythree.com/4465660/38000482/09b4bac6770f4e38e2ad1709d8c645ff/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 06 Dec 2018 10:15:00 GMT</pubDate>
            <media:title>Simplifying Collaborative Robots Through Webinars</media:title>
            <itunes:summary>Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars</itunes:summary>
            <itunes:subtitle>Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>19:18</itunes:duration>
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            <title>Scaling Customer Engagement With Webinars</title>
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            <description>&lt;p&gt;Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/scaling-customer-engagement-with"&gt;&lt;img src="http://video.twentythree.com/4465660/37992959/59eddd91660c43cf0a551c280f40e0cc/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 06 Dec 2018 10:14:46 GMT</pubDate>
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            <itunes:summary>Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement</itunes:summary>
            <itunes:subtitle>Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>23:38</itunes:duration>
            <media:description type="html">&lt;p&gt;Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/scaling-customer-engagement-with"&gt;&lt;img src="http://video.twentythree.com/4465660/37992959/59eddd91660c43cf0a551c280f40e0cc/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>video marketing</category>
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            <title>How To Win With Webinars</title>
            <link>http://video.twentythree.com/how-to-win-with-webinars</link>
            <description>&lt;p&gt;Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Integrate Webinars Into Your Marketing Automation and Video Marketing Strategy&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/how-to-win-with-webinars"&gt;&lt;img src="http://video.twentythree.com/4465660/37992963/847ac45b7d99c719ecaf1ec48e51db82/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 06 Dec 2018 10:14:08 GMT</pubDate>
            <media:title>How To Win With Webinars</media:title>
            <itunes:summary>Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Integrate Webinars Into Your Marketing Automation and Video Marketing Strategy</itunes:summary>
            <itunes:subtitle>Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Integrate Webinars Into Your Marketing Automation and Video Marketing Strategy</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>17:21</itunes:duration>
            <media:description type="html">&lt;p&gt;Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Integrate Webinars Into Your Marketing Automation and Video Marketing Strategy&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/how-to-win-with-webinars"&gt;&lt;img src="http://video.twentythree.com/4465660/37992963/847ac45b7d99c719ecaf1ec48e51db82/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>marketing automation</category>
            <category>video marketing</category>
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            <title>Phil Nottingham, Video Strategist</title>
            <link>http://video.twentythree.com/phil-nottingham-video-strategist-1</link>
            <description>&lt;p&gt;Hear from Video Strategist, Phil Nottingham as he breaks down how he helps companies produce and get results from video.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/phil-nottingham-video-strategist-1"&gt;&lt;img src="http://video.twentythree.com/4465660/37732818/46f4bacb05de258a711f2e9be8f53e77/standard/download-16-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 05 Dec 2018 16:53:32 GMT</pubDate>
            <media:title>Phil Nottingham, Video Strategist</media:title>
            <itunes:summary>Hear from Video Strategist, Phil Nottingham as he breaks down how he helps companies produce and get results from video.</itunes:summary>
            <itunes:subtitle>Hear from Video Strategist, Phil Nottingham as he breaks down how he helps companies produce and get results from video.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>20:14</itunes:duration>
            <media:description type="html">&lt;p&gt;Hear from Video Strategist, Phil Nottingham as he breaks down how he helps companies produce and get results from video.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/phil-nottingham-video-strategist-1"&gt;&lt;img src="http://video.twentythree.com/4465660/37732818/46f4bacb05de258a711f2e9be8f53e77/standard/download-16-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=46f4bacb05de258a711f2e9be8f53e77&amp;source=podcast&amp;photo%5fid=37732818" width="625" height="352" type="text/html" medium="video" duration="1214" isDefault="true" expression="full"/>
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            <category>inbound2018</category>
            <category>marketingexpertseries</category>
            <category>video content strategy</category>
            <category>video marketing</category>
            <category>webinars</category>
        </item>
        <item>
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            <title>Nick Barber, Senior Analyst at Forrester</title>
            <link>http://video.twentythree.com/nick-barber-senior-analyst-at</link>
            <description>&lt;p&gt;Product, service and content make up how we experience brands. Get actionable insights and strategic examples on how video across the customer lifecycle can drive revenue.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/nick-barber-senior-analyst-at"&gt;&lt;img src="http://video.twentythree.com/4465660/37833477/ade040bdae364e4f4b0ef1e93294e826/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Fri, 30 Nov 2018 10:15:09 GMT</pubDate>
            <media:title>Nick Barber, Senior Analyst at Forrester</media:title>
            <itunes:summary>Product, service and content make up how we experience brands. Get actionable insights and strategic examples on how video across the customer lifecycle can drive revenue.</itunes:summary>
            <itunes:subtitle>Product, service and content make up how we experience brands. Get actionable insights and strategic examples on how video across the customer lifecycle can drive revenue.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>23:16</itunes:duration>
            <media:description type="html">&lt;p&gt;Product, service and content make up how we experience brands. Get actionable insights and strategic examples on how video across the customer lifecycle can drive revenue.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/nick-barber-senior-analyst-at"&gt;&lt;img src="http://video.twentythree.com/4465660/37833477/ade040bdae364e4f4b0ef1e93294e826/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=ade040bdae364e4f4b0ef1e93294e826&amp;source=podcast&amp;photo%5fid=37833477" width="625" height="352" type="text/html" medium="video" duration="1396" isDefault="true" expression="full"/>
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            <category>analytics</category>
            <category>influencer</category>
            <category>interview</category>
            <category>live video</category>
            <category>video marketing</category>
            <category>video marketing automation</category>
            <category>webinars</category>
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            <title>Scott Brinker</title>
            <link>http://video.twentythree.com/scott-brinker-3</link>
            <description>&lt;p&gt;Chief MarTech and VP of Platform Ecosystem at HubSpot&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/scott-brinker-3"&gt;&lt;img src="http://video.twentythree.com/13968033/36821311/c1281859ad1a82a25f8398a6b9b17a9c/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 22 Nov 2018 07:23:02 GMT</pubDate>
            <media:title>Scott Brinker</media:title>
            <itunes:summary>Chief MarTech and VP of Platform Ecosystem at HubSpot</itunes:summary>
            <itunes:subtitle>Chief MarTech and VP of Platform Ecosystem at HubSpot</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>11:13</itunes:duration>
            <media:description type="html">&lt;p&gt;Chief MarTech and VP of Platform Ecosystem at HubSpot&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/scott-brinker-3"&gt;&lt;img src="http://video.twentythree.com/13968033/36821311/c1281859ad1a82a25f8398a6b9b17a9c/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>marketing technology</category>
            <category>video marketing</category>
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            <title>George B Thomas, Impulse Creative</title>
            <link>http://video.twentythree.com/mes-george-b-thomas-impulse-creative-1</link>
            <description>&lt;p&gt;Watch our latest episode in the with George B. Thomas, Marketing Evangelist at Impulse Creative as he breaks down all-things video marketing for brands!&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-george-b-thomas-impulse-creative-1"&gt;&lt;img src="http://video.twentythree.com/12732915/37234492/a9914ff5ac4d2d36277eec8cb6331fad/standard/download-19-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 13 Nov 2018 10:19:25 GMT</pubDate>
            <media:title>George B Thomas, Impulse Creative</media:title>
            <itunes:summary>Watch our latest episode in the with George B. Thomas, Marketing Evangelist at Impulse Creative as he breaks down all-things video marketing for brands!</itunes:summary>
            <itunes:subtitle>Watch our latest episode in the with George B. Thomas, Marketing Evangelist at Impulse Creative as he breaks down all-things video marketing for brands!</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>12:54</itunes:duration>
            <media:description type="html">&lt;p&gt;Watch our latest episode in the with George B. Thomas, Marketing Evangelist at Impulse Creative as he breaks down all-things video marketing for brands!&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-george-b-thomas-impulse-creative-1"&gt;&lt;img src="http://video.twentythree.com/12732915/37234492/a9914ff5ac4d2d36277eec8cb6331fad/standard/download-19-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=a9914ff5ac4d2d36277eec8cb6331fad&amp;source=podcast&amp;photo%5fid=37234492" width="625" height="352" type="text/html" medium="video" duration="774" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/12732915/37234492/a9914ff5ac4d2d36277eec8cb6331fad/standard/download-19-thumbnail.jpg" width="75" height=""/>
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            <category>inbound2018</category>
            <category>marketingexpertseries</category>
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            <title>Video Marketing Minute: Marketo</title>
            <link>http://video.twentythree.com/video-marketing-minute-marketo</link>
            <description>&lt;p&gt;How to view all user data within Marketo through the two way sync including video behaviour, engagement and conversions.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/video-marketing-minute-marketo"&gt;&lt;img src="http://video.twentythree.com/27288174/27667850/3d14edfbc34857c446d3accebd9e25b2/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 06 Jun 2018 11:23:01 GMT</pubDate>
            <media:title>Video Marketing Minute: Marketo</media:title>
            <itunes:summary>How to view all user data within Marketo through the two way sync including video behaviour, engagement and conversions.</itunes:summary>
            <itunes:subtitle>How to view all user data within Marketo through the two way sync including video behaviour, engagement and conversions.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:57</itunes:duration>
            <media:description type="html">&lt;p&gt;How to view all user data within Marketo through the two way sync including video behaviour, engagement and conversions.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/video-marketing-minute-marketo"&gt;&lt;img src="http://video.twentythree.com/27288174/27667850/3d14edfbc34857c446d3accebd9e25b2/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=3d14edfbc34857c446d3accebd9e25b2&amp;source=podcast&amp;photo%5fid=27667850" width="625" height="352" type="text/html" medium="video" duration="117" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/27288174/27667850/3d14edfbc34857c446d3accebd9e25b2/standard/download-11-thumbnail.jpg" width="75" height=""/>
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            <category>2018</category>
            <category>automation</category>
            <category>integration</category>
            <category>marketing nation</category>
            <category>marketo</category>
            <category>san francisco</category>
            <category>summit</category>
            <category>twentythree</category>
            <category>video marketing</category>
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            <title>Marketing Nation Summit</title>
            <link>http://video.twentythree.com/marketing-nation-summit</link>
            <description>&lt;p&gt;This episode features&lt;br /&gt;
Matt Heinz, President of Heinz Marketing.&lt;br /&gt;
Nick Westergaard, Chief Brand Strategist at Brand Driven Digital,&lt;br /&gt;
John Fernandez, VP, Revenue Marketing at Contently&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/marketing-nation-summit"&gt;&lt;img src="http://video.twentythree.com/27288173/27492895/b72304e4fa69b9bc38d48b59d5416860/standard/download-12-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 24 May 2018 10:02:37 GMT</pubDate>
            <media:title>Marketing Nation Summit</media:title>
            <itunes:summary>This episode features
Matt Heinz, President of Heinz Marketing.
Nick Westergaard, Chief Brand Strategist at Brand Driven Digital,
John Fernandez, VP, Revenue Marketing at Contently</itunes:summary>
            <itunes:subtitle>This episode features
Matt Heinz, President of Heinz Marketing.
Nick Westergaard, Chief Brand Strategist at Brand Driven Digital,
John Fernandez, VP, Revenue Marketing at Contently</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>08:51</itunes:duration>
            <media:description type="html">&lt;p&gt;This episode features&lt;br /&gt;
Matt Heinz, President of Heinz Marketing.&lt;br /&gt;
Nick Westergaard, Chief Brand Strategist at Brand Driven Digital,&lt;br /&gt;
John Fernandez, VP, Revenue Marketing at Contently&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/marketing-nation-summit"&gt;&lt;img src="http://video.twentythree.com/27288173/27492895/b72304e4fa69b9bc38d48b59d5416860/standard/download-12-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=b72304e4fa69b9bc38d48b59d5416860&amp;source=podcast&amp;photo%5fid=27492895" width="625" height="352" type="text/html" medium="video" duration="531" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/27288173/27492895/b72304e4fa69b9bc38d48b59d5416860/standard/download-12-thumbnail.jpg" width="75" height=""/>
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            <category>marketingexpertseries</category>
            <category>marketo</category>
            <category>video marketing</category>
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            <title>Jason Hsiao</title>
            <link>http://video.twentythree.com/jason-hsiao-1</link>
            <description>&lt;p&gt;Jason Hsiao is the Chief Video Officer &amp; Co-Founder of Animoto.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/jason-hsiao-1"&gt;&lt;img src="http://video.twentythree.com/7718128/26979761/90e651ffaa76556a3d0d1c7bf92fae9b/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/26979761</guid>
            <pubDate>Wed, 25 Apr 2018 16:28:39 GMT</pubDate>
            <media:title>Jason Hsiao</media:title>
            <itunes:summary>Jason Hsiao is the Chief Video Officer &amp; Co-Founder of Animoto.</itunes:summary>
            <itunes:subtitle>Jason Hsiao is the Chief Video Officer &amp; Co-Founder of Animoto.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>20:59</itunes:duration>
            <media:description type="html">&lt;p&gt;Jason Hsiao is the Chief Video Officer &amp; Co-Founder of Animoto.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/jason-hsiao-1"&gt;&lt;img src="http://video.twentythree.com/7718128/26979761/90e651ffaa76556a3d0d1c7bf92fae9b/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <pubDate>Fri, 23 Mar 2018 16:15:07 GMT</pubDate>
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            <itunes:duration>15:14</itunes:duration>
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            <title>Salma Jafri</title>
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            <description>&lt;p&gt;Salma Jafri is a YouTube certified Video Content Strategist, Host of the YouTube show "Be The Media", and a Channel Partner and Contributor at Entrepreneur.com&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/salma-jafri-1"&gt;&lt;img src="http://video.twentythree.com/19476792/25345304/e96d65ef7ee76552fe5db9c3b9355d77/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 14 Mar 2018 14:39:18 GMT</pubDate>
            <media:title>Salma Jafri</media:title>
            <itunes:summary>Salma Jafri is a YouTube certified Video Content Strategist, Host of the YouTube show "Be The Media", and a Channel Partner and Contributor at Entrepreneur.com</itunes:summary>
            <itunes:subtitle>Salma Jafri is a YouTube certified Video Content Strategist, Host of the YouTube show "Be The Media", and a Channel Partner and Contributor at Entrepreneur.com</itunes:subtitle>
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            <media:description type="html">&lt;p&gt;Salma Jafri is a YouTube certified Video Content Strategist, Host of the YouTube show "Be The Media", and a Channel Partner and Contributor at Entrepreneur.com&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/salma-jafri-1"&gt;&lt;img src="http://video.twentythree.com/19476792/25345304/e96d65ef7ee76552fe5db9c3b9355d77/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <description>&lt;p&gt;Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-rand-fishkin-1"&gt;&lt;img src="http://video.twentythree.com/19476793/20974470/7ce07432fd7f6f61d48eb62ec37844a4/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 28 Feb 2018 13:42:27 GMT</pubDate>
            <media:title>Rand Fishkin</media:title>
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            <itunes:subtitle>Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>19:57</itunes:duration>
            <media:description type="html">&lt;p&gt;Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/mes-rand-fishkin-1"&gt;&lt;img src="http://video.twentythree.com/19476793/20974470/7ce07432fd7f6f61d48eb62ec37844a4/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Rand Fishkin, Founder SparkToro and Moz</title>
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            <media:title>Rand Fishkin, Founder SparkToro and Moz</media:title>
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            <itunes:subtitle>Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:19</itunes:duration>
            <media:description type="html">&lt;p&gt;Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/rand-fishkin-founder-sparktoro-and"&gt;&lt;img src="http://video.twentythree.com/19476793/52149089/dce15ba5e7d7691f3630c798cec1affd/standard/download-12-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>The Video Marketing Meetup</title>
            <link>http://video.twentythree.com/the-video-marketing-meetup-5</link>
            <description>&lt;p&gt;In collaboration with FirstCut, we hosted the Video Marketing Meetup to drive the video marketing community forward, educate marketers and encourage innovation.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Sign up here to be notified about our next meetup and be the first to know when we’re coming to your city: videomarketingmeetup.org&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/the-video-marketing-meetup-5"&gt;&lt;img src="http://video.twentythree.com/19476793/21176052/f1bbc8f9a8fa921c8ba54d4a153378a5/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 31 Jan 2018 14:21:20 GMT</pubDate>
            <media:title>The Video Marketing Meetup</media:title>
            <itunes:summary>In collaboration with FirstCut, we hosted the Video Marketing Meetup to drive the video marketing community forward, educate marketers and encourage innovation.
Sign up here to be notified about our next meetup and be the first to know when we’re coming to your city: videomarketingmeetup.org</itunes:summary>
            <itunes:subtitle>In collaboration with FirstCut, we hosted the Video Marketing Meetup to drive the video marketing community forward, educate marketers and encourage innovation.
Sign up here to be notified about our next meetup and be the first to know when we’re...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>40:24</itunes:duration>
            <media:description type="html">&lt;p&gt;In collaboration with FirstCut, we hosted the Video Marketing Meetup to drive the video marketing community forward, educate marketers and encourage innovation.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Sign up here to be notified about our next meetup and be the first to know when we’re coming to your city: videomarketingmeetup.org&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/the-video-marketing-meetup-5"&gt;&lt;img src="http://video.twentythree.com/19476793/21176052/f1bbc8f9a8fa921c8ba54d4a153378a5/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>Anne Gherini</category>
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            <category>Kate Talbot</category>
            <category>Mada Seghete</category>
            <category>meetup</category>
            <category>panel</category>
            <category>Sian Simpson</category>
            <category>video marketing</category>
            <category>videomarketingexpert</category>
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            <title>Rand Fishkin full interview from Content Marketing World 2016</title>
            <link>http://video.twentythree.com/rand-fishkin-full-interview-from-content-marketing</link>
            <description>&lt;p&gt;Learn how Rand Fishkin operates Moz' content marketing planning, why he believes&amp;nbsp;video marketing is such a strong medium to have in the marketing package. Rand also gives some&amp;nbsp;great advice on where to start with video marketing and content marketing.&lt;br&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/rand-fishkin-full-interview-from-content-marketing"&gt;&lt;img src="http://video.twentythree.com/13968032/14539471/e7a4dcb3c399d47d3e6bffbe2b95422b/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 31 Aug 2017 13:21:59 GMT</pubDate>
            <media:title>Rand Fishkin full interview from Content Marketing World 2016</media:title>
            <itunes:summary>Learn how Rand Fishkin operates Moz' content marketing planning, why he believesvideo marketing is such a strong medium to have in the marketing package. Rand also gives somegreat advice on where to start with video marketing and content marketing.</itunes:summary>
            <itunes:subtitle>Learn how Rand Fishkin operates Moz' content marketing planning, why he believesvideo marketing is such a strong medium to have in the marketing package. Rand also gives somegreat advice on where to start with video marketing and content marketing.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>18:20</itunes:duration>
            <media:description type="html">&lt;p&gt;Learn how Rand Fishkin operates Moz' content marketing planning, why he believes&amp;nbsp;video marketing is such a strong medium to have in the marketing package. Rand also gives some&amp;nbsp;great advice on where to start with video marketing and content marketing.&lt;br&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/rand-fishkin-full-interview-from-content-marketing"&gt;&lt;img src="http://video.twentythree.com/13968032/14539471/e7a4dcb3c399d47d3e6bffbe2b95422b/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <itunes:image href="http://video.twentythree.com/13968032/14539471/e7a4dcb3c399d47d3e6bffbe2b95422b/standard/download-7-thumbnail.jpg/thumbnail.jpg"/>
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            <title>3 Key Takeaways from Video Marketing Automation Week</title>
            <link>http://video.twentythree.com/3-key-takeaways-from-video-marketing-automation</link>
            <description>&lt;p&gt;&lt;p&gt;
  With an audience of 50,000+ viewers around the world and valuable insights from 15+ industry leaders, Video Marketing Automation Week  has finally come to an end. From Sean Ellis of Growth Hackers to Nick Barber of Forrester, VMA week covered the subjects that marketers need to know to improve their video strategy.
&lt;/p&gt;
&lt;p&gt;
  And if you happened to miss the talks during VMA week, we’ve got you covered. Here are three key learnings from Video Marketing Automation Week:
&lt;/p&gt;

&lt;h3&gt;1. Use Video to Shorten the Buyer's Journey&lt;/h3&gt;
&lt;p&gt;Did you know that video is worth 1.8 million words and the human brain processes video 60,000 faster than text? Nick Barber, Analyst at Forrester, broke down how brands can leverage video to increase conversions and shorten the buyer's journey. As one of the leading experts on video marketing, he shared insights from years of research:&lt;/p&gt;
&lt;hr/&gt;

&lt;h3&gt;2. Human Touch + Relevancy&lt;/h3&gt;
&lt;p&gt;The combination of Video + Marketing Automation combines the best of both worlds. By integrating these two powerful platforms, you can help orchestrate more human and personal communication to hit the right person, at the right time, with most relevant video content. Scott Brinker analyzes these valuable tools, and to how to leverage the next generation of video marketing.&lt;/p&gt;

&lt;div itemprop="video" itemscope itemtype="http://schema.org/VideoObject" title="Scott Brinker"&gt;&lt;meta itemprop="name" content="Scott Brinker" /&gt;&lt;meta itemprop="description" content="Watch Scott's talk about Marketing Technology stack and Video Marketing Automation. He is an entrepreneurial executive with broad experience at the intersection of technology and marketing, including a strong background in digital marketing, marketing technology, web development, software-as-a-service (SaaS), and product management. Passionate about building agile, high-performance teams to bring to market imaginative products and services." /&gt;&lt;meta itemprop="url" content="https://vmaweek.twentythree.net/scott-brinker" /&gt;&lt;meta itemprop="thumbnailUrl" content="https://vmaweek.twentythree.net/12732912/17557614/f0fe887e9deddded1a4f87b9de474d5b/large" /&gt;&lt;meta itemprop="image" content="https://vmaweek.twentythree.net/12732912/17557614/f0fe887e9deddded1a4f87b9de474d5b/large" /&gt;&lt;meta itemprop="contentUrl" content="https://vmaweek.twentythree.net/scott-brinker" /&gt;&lt;meta itemprop="embedUrl" content="https://vmaweek.twentythree.net/v.ihtml/player.html?token=f0fe887e9deddded1a4f87b9de474d5b&amp;amp;amp;source=embed&amp;amp;amp;photo%5fid=17557614" /&gt;&lt;meta itemprop="uploadDate" content="2017-06-02T13:41:27" /&gt;&lt;meta itemprop="height" content="360" /&gt;&lt;meta itemprop="width" content="640" /&gt;&lt;meta itemprop="duration" content="T13M36S" /&gt;&lt;div style="width:100%; height:0; position: relative; padding-bottom:56.29477993858751%"&gt;&lt;iframe title="Scott Brinker" src="https://vmaweek.twentythree.net/v.ihtml/player.html?token=f0fe887e9deddded1a4f87b9de474d5b&amp;source=embed&amp;photo%5fid=17557614" style="width:100%; height:100%; position: absolute; top: 0; left: 0;" frameborder="0" border="0" scrolling="no" allowfullscreen="1" mozallowfullscreen="1" webkitallowfullscreen="1"&gt;&lt;p&gt;Your web browser does not support iframes, which means that the video Scott Brinker cannot play.&lt;/p&gt;&lt;/iframe&gt;&lt;/div&gt;&lt;/div&gt;


&lt;h3&gt;3. The Time of Vanity Metrics is Over&lt;/h3&gt;
&lt;p&gt;It’s not enough to know how many plays and shares you got of your videos, marketers must know who, when, and why users watched a video. See Marcus Sheridan’s talk that will teach you how to track and convert your viewers through valuable video content.&lt;/p&gt;

&lt;div itemprop="video" itemscope itemtype="http://schema.org/VideoObject" title="Marcus Sheridan"&gt;&lt;meta itemprop="name" content="Marcus Sheridan" /&gt;&lt;meta itemprop="description" content="Called a &amp;amp;ldquo;web marketing guru&amp;amp;rdquo; by the New York Times, the Story of how Marcus Sheridan was able to save his swimming pool company, River Pools, from the economic crash of 2008 has been featured in multiple books, publications, and stories around the world&amp;amp;mdash;and is also the inspiration for his newest book, &amp;amp;ldquo;They Ask, You Answer,&amp;amp;rdquo; which was dubbed the #1 marketing book to read in 2017 by Mashable.     Today, Sheridan has become a highly sought after global speaker and consultant in the digital sales and marketing space, working with hundreds of business and brands alike to become the most trusted voice of their industry while navigating the ultra-fast rate of change occurring within consumers and buyers today." /&gt;&lt;meta itemprop="url" content="https://vmaweek.twentythree.net/marcus-sheridan" /&gt;&lt;meta itemprop="thumbnailUrl" content="https://vmaweek.twentythree.net/12732911/17400932/65603353ce2fc849f0a6b9fe80657be7/large" /&gt;&lt;meta itemprop="image" content="https://vmaweek.twentythree.net/12732911/17400932/65603353ce2fc849f0a6b9fe80657be7/large" /&gt;&lt;meta itemprop="contentUrl" content="https://vmaweek.twentythree.net/marcus-sheridan" /&gt;&lt;meta itemprop="embedUrl" content="https://vmaweek.twentythree.net/v.ihtml/player.html?token=65603353ce2fc849f0a6b9fe80657be7&amp;amp;amp;source=embed&amp;amp;amp;photo%5fid=17400932" /&gt;&lt;meta itemprop="uploadDate" content="2017-05-24T10:34:01" /&gt;&lt;meta itemprop="height" content="360" /&gt;&lt;meta itemprop="width" content="640" /&gt;&lt;meta itemprop="duration" content="T18M10S" /&gt;&lt;div style="width:100%; height:0; position: relative; padding-bottom:56.26373626373626%"&gt;&lt;iframe title="Marcus Sheridan" src="https://vmaweek.twentythree.net/v.ihtml/player.html?token=65603353ce2fc849f0a6b9fe80657be7&amp;source=embed&amp;photo%5fid=17400932" style="width:100%; height:100%; position: absolute; top: 0; left: 0;" frameborder="0" border="0" scrolling="no" allowfullscreen="1" mozallowfullscreen="1" webkitallowfullscreen="1"&gt;&lt;p&gt;Your web browser does not support iframes, which means that the video Marcus Sheridan cannot play.&lt;/p&gt;&lt;/iframe&gt;&lt;/div&gt;&lt;/div&gt;

&lt;p&gt;Want to watch all of the talks from VMA week? &lt;a href="https://vmaweek.twentythree.net"&gt;Click here&lt;/a&gt;.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/3-key-takeaways-from-video-marketing-automation"&gt;&lt;img src="http://video.twentythree.com/12732918/17978786/8e5002f4f4b3b7393ecd7c7ad5f5f95d/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/17978786</guid>
            <pubDate>Thu, 29 Jun 2017 11:25:19 GMT</pubDate>
            <media:title>3 Key Takeaways from Video Marketing Automation Week</media:title>
            <itunes:summary>
  With an audience of 50,000+ viewers around the world and valuable insights from 15+ industry leaders, Video Marketing Automation Week  has finally come to an end. From Sean Ellis of Growth Hackers to Nick Barber of Forrester, VMA week covered the subjects that marketers need to know to improve their video strategy.


  And if you happened to miss the talks during VMA week, we’ve got you covered. Here are three key learnings from Video Marketing Automation Week:


1. Use Video to Shorten the Buyer's Journey
Did you know that video is worth 1.8 million words and the human brain processes video 60,000 faster than text? Nick Barber, Analyst at Forrester, broke down how brands can leverage video to increase conversions and shorten the buyer's journey. As one of the leading experts on video marketing, he shared insights from years of research:


2. Human Touch + Relevancy
The combination of Video + Marketing Automation combines the best of both worlds. By integrating these two powerful platforms, you can help orchestrate more human and personal communication to hit the right person, at the right time, with most relevant video content. Scott Brinker analyzes these valuable tools, and to how to leverage the next generation of video marketing.

Your web browser does not support iframes, which means that the video Scott Brinker cannot play.


3. The Time of Vanity Metrics is Over
It’s not enough to know how many plays and shares you got of your videos, marketers must know who, when, and why users watched a video. See Marcus Sheridan’s talk that will teach you how to track and convert your viewers through valuable video content.

Your web browser does not support iframes, which means that the video Marcus Sheridan cannot play.

Want to watch all of the talks from VMA week? Click here.</itunes:summary>
            <itunes:subtitle>
  With an audience of 50,000+ viewers around the world and valuable insights from 15+ industry leaders, Video Marketing Automation Week  has finally come to an end. From Sean Ellis of Growth Hackers to Nick Barber of Forrester, VMA week covered...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>19:58</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;
  With an audience of 50,000+ viewers around the world and valuable insights from 15+ industry leaders, Video Marketing Automation Week  has finally come to an end. From Sean Ellis of Growth Hackers to Nick Barber of Forrester, VMA week covered the subjects that marketers need to know to improve their video strategy.
&lt;/p&gt;
&lt;p&gt;
  And if you happened to miss the talks during VMA week, we’ve got you covered. Here are three key learnings from Video Marketing Automation Week:
&lt;/p&gt;

&lt;h3&gt;1. Use Video to Shorten the Buyer's Journey&lt;/h3&gt;
&lt;p&gt;Did you know that video is worth 1.8 million words and the human brain processes video 60,000 faster than text? Nick Barber, Analyst at Forrester, broke down how brands can leverage video to increase conversions and shorten the buyer's journey. As one of the leading experts on video marketing, he shared insights from years of research:&lt;/p&gt;
&lt;hr/&gt;

&lt;h3&gt;2. Human Touch + Relevancy&lt;/h3&gt;
&lt;p&gt;The combination of Video + Marketing Automation combines the best of both worlds. By integrating these two powerful platforms, you can help orchestrate more human and personal communication to hit the right person, at the right time, with most relevant video content. Scott Brinker analyzes these valuable tools, and to how to leverage the next generation of video marketing.&lt;/p&gt;

&lt;div itemprop="video" itemscope itemtype="http://schema.org/VideoObject" title="Scott Brinker"&gt;&lt;meta itemprop="name" content="Scott Brinker" /&gt;&lt;meta itemprop="description" content="Watch Scott's talk about Marketing Technology stack and Video Marketing Automation. He is an entrepreneurial executive with broad experience at the intersection of technology and marketing, including a strong background in digital marketing, marketing technology, web development, software-as-a-service (SaaS), and product management. Passionate about building agile, high-performance teams to bring to market imaginative products and services." /&gt;&lt;meta itemprop="url" content="https://vmaweek.twentythree.net/scott-brinker" /&gt;&lt;meta itemprop="thumbnailUrl" content="https://vmaweek.twentythree.net/12732912/17557614/f0fe887e9deddded1a4f87b9de474d5b/large" /&gt;&lt;meta itemprop="image" content="https://vmaweek.twentythree.net/12732912/17557614/f0fe887e9deddded1a4f87b9de474d5b/large" /&gt;&lt;meta itemprop="contentUrl" content="https://vmaweek.twentythree.net/scott-brinker" /&gt;&lt;meta itemprop="embedUrl" content="https://vmaweek.twentythree.net/v.ihtml/player.html?token=f0fe887e9deddded1a4f87b9de474d5b&amp;amp;amp;source=embed&amp;amp;amp;photo%5fid=17557614" /&gt;&lt;meta itemprop="uploadDate" content="2017-06-02T13:41:27" /&gt;&lt;meta itemprop="height" content="360" /&gt;&lt;meta itemprop="width" content="640" /&gt;&lt;meta itemprop="duration" content="T13M36S" /&gt;&lt;div style="width:100%; height:0; position: relative; padding-bottom:56.29477993858751%"&gt;&lt;iframe title="Scott Brinker" src="https://vmaweek.twentythree.net/v.ihtml/player.html?token=f0fe887e9deddded1a4f87b9de474d5b&amp;source=embed&amp;photo%5fid=17557614" style="width:100%; height:100%; position: absolute; top: 0; left: 0;" frameborder="0" border="0" scrolling="no" allowfullscreen="1" mozallowfullscreen="1" webkitallowfullscreen="1"&gt;&lt;p&gt;Your web browser does not support iframes, which means that the video Scott Brinker cannot play.&lt;/p&gt;&lt;/iframe&gt;&lt;/div&gt;&lt;/div&gt;


&lt;h3&gt;3. The Time of Vanity Metrics is Over&lt;/h3&gt;
&lt;p&gt;It’s not enough to know how many plays and shares you got of your videos, marketers must know who, when, and why users watched a video. See Marcus Sheridan’s talk that will teach you how to track and convert your viewers through valuable video content.&lt;/p&gt;

&lt;div itemprop="video" itemscope itemtype="http://schema.org/VideoObject" title="Marcus Sheridan"&gt;&lt;meta itemprop="name" content="Marcus Sheridan" /&gt;&lt;meta itemprop="description" content="Called a &amp;amp;ldquo;web marketing guru&amp;amp;rdquo; by the New York Times, the Story of how Marcus Sheridan was able to save his swimming pool company, River Pools, from the economic crash of 2008 has been featured in multiple books, publications, and stories around the world&amp;amp;mdash;and is also the inspiration for his newest book, &amp;amp;ldquo;They Ask, You Answer,&amp;amp;rdquo; which was dubbed the #1 marketing book to read in 2017 by Mashable.     Today, Sheridan has become a highly sought after global speaker and consultant in the digital sales and marketing space, working with hundreds of business and brands alike to become the most trusted voice of their industry while navigating the ultra-fast rate of change occurring within consumers and buyers today." /&gt;&lt;meta itemprop="url" content="https://vmaweek.twentythree.net/marcus-sheridan" /&gt;&lt;meta itemprop="thumbnailUrl" content="https://vmaweek.twentythree.net/12732911/17400932/65603353ce2fc849f0a6b9fe80657be7/large" /&gt;&lt;meta itemprop="image" content="https://vmaweek.twentythree.net/12732911/17400932/65603353ce2fc849f0a6b9fe80657be7/large" /&gt;&lt;meta itemprop="contentUrl" content="https://vmaweek.twentythree.net/marcus-sheridan" /&gt;&lt;meta itemprop="embedUrl" content="https://vmaweek.twentythree.net/v.ihtml/player.html?token=65603353ce2fc849f0a6b9fe80657be7&amp;amp;amp;source=embed&amp;amp;amp;photo%5fid=17400932" /&gt;&lt;meta itemprop="uploadDate" content="2017-05-24T10:34:01" /&gt;&lt;meta itemprop="height" content="360" /&gt;&lt;meta itemprop="width" content="640" /&gt;&lt;meta itemprop="duration" content="T18M10S" /&gt;&lt;div style="width:100%; height:0; position: relative; padding-bottom:56.26373626373626%"&gt;&lt;iframe title="Marcus Sheridan" src="https://vmaweek.twentythree.net/v.ihtml/player.html?token=65603353ce2fc849f0a6b9fe80657be7&amp;source=embed&amp;photo%5fid=17400932" style="width:100%; height:100%; position: absolute; top: 0; left: 0;" frameborder="0" border="0" scrolling="no" allowfullscreen="1" mozallowfullscreen="1" webkitallowfullscreen="1"&gt;&lt;p&gt;Your web browser does not support iframes, which means that the video Marcus Sheridan cannot play.&lt;/p&gt;&lt;/iframe&gt;&lt;/div&gt;&lt;/div&gt;

&lt;p&gt;Want to watch all of the talks from VMA week? &lt;a href="https://vmaweek.twentythree.net"&gt;Click here&lt;/a&gt;.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/3-key-takeaways-from-video-marketing-automation"&gt;&lt;img src="http://video.twentythree.com/12732918/17978786/8e5002f4f4b3b7393ecd7c7ad5f5f95d/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=8e5002f4f4b3b7393ecd7c7ad5f5f95d&amp;source=podcast&amp;photo%5fid=17978786" width="625" height="352" type="text/html" medium="video" duration="1198" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/12732918/17978786/8e5002f4f4b3b7393ecd7c7ad5f5f95d/standard/download-8-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/12732918/17978786/8e5002f4f4b3b7393ecd7c7ad5f5f95d/standard/download-8-thumbnail.jpg/thumbnail.jpg"/>
            <category>blog</category>
            <category>marketing automation</category>
            <category>video marketing</category>
            <category>video marketing automation</category>
            <category>vma</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/13968032/14535367/a8ac76f0180596e021cc7018225c5dfa/audio/podcast/14535367-4-audio.mp3" type="audio/mp3" length="263174"/>
            <title>Rasmus Fisker shares his takeaway on video marketing</title>
            <link>http://video.twentythree.com/rasmus-fisker-shares-his-takeaway-on-video</link>
            <description>&lt;p&gt;Rasmus Fisker from MediaCom Beyond Advertising: Be aware of the first seconds of the video, that's is the moment where you will grow your audience.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/rasmus-fisker-shares-his-takeaway-on-video"&gt;&lt;img src="http://video.twentythree.com/13968032/14535367/a8ac76f0180596e021cc7018225c5dfa/standard/download-4-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/14535367</guid>
            <pubDate>Thu, 22 Sep 2016 15:13:16 GMT</pubDate>
            <media:title>Rasmus Fisker shares his takeaway on video marketing</media:title>
            <itunes:summary>Rasmus Fisker from MediaCom Beyond Advertising: Be aware of the first seconds of the video, that's is the moment where you will grow your audience.</itunes:summary>
            <itunes:subtitle>Rasmus Fisker from MediaCom Beyond Advertising: Be aware of the first seconds of the video, that's is the moment where you will grow your audience.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>00:44</itunes:duration>
            <media:description type="html">&lt;p&gt;Rasmus Fisker from MediaCom Beyond Advertising: Be aware of the first seconds of the video, that's is the moment where you will grow your audience.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/rasmus-fisker-shares-his-takeaway-on-video"&gt;&lt;img src="http://video.twentythree.com/13968032/14535367/a8ac76f0180596e021cc7018225c5dfa/standard/download-4-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=a8ac76f0180596e021cc7018225c5dfa&amp;source=podcast&amp;photo%5fid=14535367" width="625" height="352" type="text/html" medium="video" duration="44" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/13968032/14535367/a8ac76f0180596e021cc7018225c5dfa/standard/download-4-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/13968032/14535367/a8ac76f0180596e021cc7018225c5dfa/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>digital</category>
            <category>video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/13968033/14534970/5da2cdc89af7b1d511e0c36f81637a6f/audio/podcast/14534970-4-audio.mp3" type="audio/mp3" length="657989"/>
            <title>Brian Fanzo: ''Press the button first’’</title>
            <link>http://video.twentythree.com/brian-fanzo-press-the-button-first</link>
            <description>&lt;p&gt;Brian Fanzo, the leading digital storyteller shares his tips on video.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/brian-fanzo-press-the-button-first"&gt;&lt;img src="http://video.twentythree.com/13968033/14534970/5da2cdc89af7b1d511e0c36f81637a6f/standard/download-4-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/14534970</guid>
            <pubDate>Thu, 22 Sep 2016 14:11:36 GMT</pubDate>
            <media:title>Brian Fanzo: ''Press the button first’’</media:title>
            <itunes:summary>Brian Fanzo, the leading digital storyteller shares his tips on video.</itunes:summary>
            <itunes:subtitle>Brian Fanzo, the leading digital storyteller shares his tips on video.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:50</itunes:duration>
            <media:description type="html">&lt;p&gt;Brian Fanzo, the leading digital storyteller shares his tips on video.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/brian-fanzo-press-the-button-first"&gt;&lt;img src="http://video.twentythree.com/13968033/14534970/5da2cdc89af7b1d511e0c36f81637a6f/standard/download-4-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=5da2cdc89af7b1d511e0c36f81637a6f&amp;source=podcast&amp;photo%5fid=14534970" width="625" height="352" type="text/html" medium="video" duration="110" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/13968033/14534970/5da2cdc89af7b1d511e0c36f81637a6f/standard/download-4-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/13968033/14534970/5da2cdc89af7b1d511e0c36f81637a6f/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>digital</category>
            <category>video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/13968030/14534376/58b8f82b4d236ab8a8f03c0a35f682ea/audio/podcast/14534376-4-audio.mp3" type="audio/mp3" length="880082"/>
            <title>Maarten Reijgersberg - Pay attention to how you share a video!</title>
            <link>http://video.twentythree.com/maarten-reijgersberg-pay-attention-to-how-you</link>
            <description>&lt;p&gt;Maarten Reijgersberg directly from Komfo Summit on newest trends in video marketing.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/maarten-reijgersberg-pay-attention-to-how-you"&gt;&lt;img src="http://video.twentythree.com/13968030/14534376/58b8f82b4d236ab8a8f03c0a35f682ea/standard/download-4-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/14534376</guid>
            <pubDate>Thu, 22 Sep 2016 12:48:34 GMT</pubDate>
            <media:title>Maarten Reijgersberg - Pay attention to how you share a video!</media:title>
            <itunes:summary>Maarten Reijgersberg directly from Komfo Summit on newest trends in video marketing.</itunes:summary>
            <itunes:subtitle>Maarten Reijgersberg directly from Komfo Summit on newest trends in video marketing.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>02:27</itunes:duration>
            <media:description type="html">&lt;p&gt;Maarten Reijgersberg directly from Komfo Summit on newest trends in video marketing.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/maarten-reijgersberg-pay-attention-to-how-you"&gt;&lt;img src="http://video.twentythree.com/13968030/14534376/58b8f82b4d236ab8a8f03c0a35f682ea/standard/download-4-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=58b8f82b4d236ab8a8f03c0a35f682ea&amp;source=podcast&amp;photo%5fid=14534376" width="625" height="352" type="text/html" medium="video" duration="147" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/13968030/14534376/58b8f82b4d236ab8a8f03c0a35f682ea/standard/download-4-thumbnail.jpg" width="75" height=""/>
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            <category>Content marketing</category>
            <category>Digital</category>
            <category>Video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/13968029/14436872/f4e8c593510e3f42601204c9b84f4783/audio/podcast/14436872-8-audio.mp3" type="audio/mp3" length="563668"/>
            <title>Marketo's master plan for video marketing</title>
            <link>http://video.twentythree.com/marketos-master-plan-for-video-marketing</link>
            <description>&lt;p&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;a href="https://twitter.com/@egomes1019"&gt;Ellen Gomes&lt;/a&gt;, Leading Content Marketer at Marketo shares some tips how to use video for your video marketing.&amp;nbsp;'Video&amp;nbsp;cuts trough the mass of content, it is authentic.''&lt;br&gt;&lt;br&gt;We had the chance to interview Ellen during the Content Marketing World 2016 in Cleveland, Ohio. For more interviews with top content marketeers check out here&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/marketos-master-plan-for-video-marketing"&gt;&lt;img src="http://video.twentythree.com/13968029/14436872/f4e8c593510e3f42601204c9b84f4783/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/14436872</guid>
            <pubDate>Thu, 08 Sep 2016 22:49:28 GMT</pubDate>
            <media:title>Marketo's master plan for video marketing</media:title>
            <itunes:summary>Ellen Gomes, Leading Content Marketer at Marketo shares some tips how to use video for your video marketing.'Videocuts trough the mass of content, it is authentic.''We had the chance to interview Ellen during the Content Marketing World 2016 in Cleveland, Ohio. For more interviews with top content marketeers check out here</itunes:summary>
            <itunes:subtitle>Ellen Gomes, Leading Content Marketer at Marketo shares some tips how to use video for your video marketing.'Videocuts trough the mass of content, it is authentic.''We had the chance to interview Ellen during the Content Marketing World 2016 in...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:34</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;a href="https://twitter.com/@egomes1019"&gt;Ellen Gomes&lt;/a&gt;, Leading Content Marketer at Marketo shares some tips how to use video for your video marketing.&amp;nbsp;'Video&amp;nbsp;cuts trough the mass of content, it is authentic.''&lt;br&gt;&lt;br&gt;We had the chance to interview Ellen during the Content Marketing World 2016 in Cleveland, Ohio. For more interviews with top content marketeers check out here&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/marketos-master-plan-for-video-marketing"&gt;&lt;img src="http://video.twentythree.com/13968029/14436872/f4e8c593510e3f42601204c9b84f4783/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=f4e8c593510e3f42601204c9b84f4783&amp;source=podcast&amp;photo%5fid=14436872" width="625" height="352" type="text/html" medium="video" duration="94" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/13968029/14436872/f4e8c593510e3f42601204c9b84f4783/standard/download-8-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/13968029/14436872/f4e8c593510e3f42601204c9b84f4783/standard/download-8-thumbnail.jpg/thumbnail.jpg"/>
            <category>cmw</category>
            <category>marketo</category>
            <category>video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/13968031/14436257/7d83fcb744dc8ba81f15338b755232f6/audio/podcast/14436257-8-audio.mp3" type="audio/mp3" length="510100"/>
            <title>Moz founder Rand Fishkin on the power of video.</title>
            <link>http://video.twentythree.com/moz-founder-rand-fishkin-on-the-power-of-video</link>
            <description>&lt;p&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;a href="https://twitter.com/@randfish"&gt;Rand Fishkin&lt;/a&gt;, the founder of Moz explains how video can improve your brand recognition. "Video has unique powers, the memorability is unmatched."&lt;br&gt;&lt;br&gt;We had the chance to interview Rand during the Content Marketing World 2016 in Cleveland, Ohio. For more interviews with top content marketeers check out&amp;nbsp;&lt;a href="http://video.twentythree.net/page/cmworld"&gt;here&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/moz-founder-rand-fishkin-on-the-power-of-video"&gt;&lt;img src="http://video.twentythree.com/13968031/14436257/7d83fcb744dc8ba81f15338b755232f6/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/14436257</guid>
            <pubDate>Thu, 08 Sep 2016 20:00:27 GMT</pubDate>
            <media:title>Moz founder Rand Fishkin on the power of video.</media:title>
            <itunes:summary>Rand Fishkin, the founder of Moz explains how video can improve your brand recognition. "Video has unique powers, the memorability is unmatched."We had the chance to interview Rand during the Content Marketing World 2016 in Cleveland, Ohio. For more interviews with top content marketeers check outhere</itunes:summary>
            <itunes:subtitle>Rand Fishkin, the founder of Moz explains how video can improve your brand recognition. "Video has unique powers, the memorability is unmatched."We had the chance to interview Rand during the Content Marketing World 2016 in Cleveland, Ohio. For...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:25</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;a href="https://twitter.com/@randfish"&gt;Rand Fishkin&lt;/a&gt;, the founder of Moz explains how video can improve your brand recognition. "Video has unique powers, the memorability is unmatched."&lt;br&gt;&lt;br&gt;We had the chance to interview Rand during the Content Marketing World 2016 in Cleveland, Ohio. For more interviews with top content marketeers check out&amp;nbsp;&lt;a href="http://video.twentythree.net/page/cmworld"&gt;here&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr&gt;&lt;td&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/moz-founder-rand-fishkin-on-the-power-of-video"&gt;&lt;img src="http://video.twentythree.com/13968031/14436257/7d83fcb744dc8ba81f15338b755232f6/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=7d83fcb744dc8ba81f15338b755232f6&amp;source=podcast&amp;photo%5fid=14436257" width="625" height="352" type="text/html" medium="video" duration="85" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/13968031/14436257/7d83fcb744dc8ba81f15338b755232f6/standard/download-8-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/13968031/14436257/7d83fcb744dc8ba81f15338b755232f6/standard/download-8-thumbnail.jpg/thumbnail.jpg"/>
            <category>brand</category>
            <category>content marketing</category>
            <category>scw17</category>
            <category>video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/12732915/13888078/b451f18d06efd8fb148b77c1ad605b01/audio/podcast/13888078-9-audio.mp3" type="audio/mp3" length="20067886"/>
            <title>TwentyThree Launch Keynote</title>
            <link>http://video.twentythree.com/twentythree-launch-keynote</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;p&gt;Watch the live keynote from our launch event and find out how TwentyThree is helping businesses to make better video marketing.&lt;/p&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/twentythree-launch-keynote"&gt;&lt;img src="http://video.twentythree.com/12732915/13888078/b451f18d06efd8fb148b77c1ad605b01/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/13888078</guid>
            <pubDate>Thu, 21 Jul 2016 12:43:31 GMT</pubDate>
            <media:title>TwentyThree Launch Keynote</media:title>
            <itunes:summary>Watch the live keynote from our launch event and find out how TwentyThree is helping businesses to make better video marketing.</itunes:summary>
            <itunes:subtitle>Watch the live keynote from our launch event and find out how TwentyThree is helping businesses to make better video marketing.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>47:25</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;p&gt;Watch the live keynote from our launch event and find out how TwentyThree is helping businesses to make better video marketing.&lt;/p&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/twentythree-launch-keynote"&gt;&lt;img src="http://video.twentythree.com/12732915/13888078/b451f18d06efd8fb148b77c1ad605b01/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=b451f18d06efd8fb148b77c1ad605b01&amp;source=podcast&amp;photo%5fid=13888078" width="625" height="352" type="text/html" medium="video" duration="2845" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/12732915/13888078/b451f18d06efd8fb148b77c1ad605b01/standard/download-9-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/12732915/13888078/b451f18d06efd8fb148b77c1ad605b01/standard/download-9-thumbnail.jpg/thumbnail.jpg"/>
            <category>Company</category>
            <category>Keynote</category>
            <category>Video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/12732915/13762087/7654323205343596785707261cae864f/audio/podcast/13762087-7-audio.mp3" type="audio/mp3" length="5775316"/>
            <title>Video: The New Visual Paradigm</title>
            <link>http://video.twentythree.com/video-the-new-visual-paradigm</link>
            <description>&lt;p&gt;&lt;p&gt;Steffen Christensen, the co-founder and CTO at TwentyThree, will bring you trough a journey of how video has been changing over the past year.&lt;br&gt;&lt;br&gt;Steffen is a serial entrepreneur, investor and adviser for SaaS companies and always loves sharing his knowledge in design, development and scalable marketing platforms. Follow Steffen on &lt;a href="https://twitter.com/steffentchr"&gt;Twitter&lt;/a&gt;.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/video-the-new-visual-paradigm"&gt;&lt;img src="http://video.twentythree.com/12732915/13762087/7654323205343596785707261cae864f/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/13762087</guid>
            <pubDate>Wed, 22 Jun 2016 13:27:12 GMT</pubDate>
            <media:title>Video: The New Visual Paradigm</media:title>
            <itunes:summary>Steffen Christensen, the co-founder and CTO at TwentyThree, will bring you trough a journey of how video has been changing over the past year.Steffen is a serial entrepreneur, investor and adviser for SaaS companies and always loves sharing his knowledge in design, development and scalable marketing platforms. Follow Steffen on Twitter.</itunes:summary>
            <itunes:subtitle>Steffen Christensen, the co-founder and CTO at TwentyThree, will bring you trough a journey of how video has been changing over the past year.Steffen is a serial entrepreneur, investor and adviser for SaaS companies and always loves sharing his...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>16:02</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;Steffen Christensen, the co-founder and CTO at TwentyThree, will bring you trough a journey of how video has been changing over the past year.&lt;br&gt;&lt;br&gt;Steffen is a serial entrepreneur, investor and adviser for SaaS companies and always loves sharing his knowledge in design, development and scalable marketing platforms. Follow Steffen on &lt;a href="https://twitter.com/steffentchr"&gt;Twitter&lt;/a&gt;.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/video-the-new-visual-paradigm"&gt;&lt;img src="http://video.twentythree.com/12732915/13762087/7654323205343596785707261cae864f/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=7654323205343596785707261cae864f&amp;source=podcast&amp;photo%5fid=13762087" width="625" height="352" type="text/html" medium="video" duration="962" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/12732915/13762087/7654323205343596785707261cae864f/standard/download-7-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/12732915/13762087/7654323205343596785707261cae864f/standard/download-7-thumbnail.jpg/thumbnail.jpg"/>
            <category>Digital</category>
            <category>Trends</category>
            <category>Video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/12732916/13761858/c465114d81d3182c95a0bc94298e6224/audio/podcast/13761858-7-audio.mp3" type="audio/mp3" length="454372"/>
            <title>Martijn Scheijbeler - The Next web</title>
            <link>http://video.twentythree.com/martijn-scheijbeler-the-next-web</link>
            <description>&lt;p&gt;With video you can be much more&amp;nbsp;personal as a company. Martijn is the Director of Marketing at Next Web and for him video makes it easier for a company to connect with people on a more personal level. Instead of making corporate videos companies can now show what they are working on in a much more personal format.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/martijn-scheijbeler-the-next-web"&gt;&lt;img src="http://video.twentythree.com/12732916/13761858/c465114d81d3182c95a0bc94298e6224/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/13761858</guid>
            <pubDate>Thu, 02 Jun 2016 09:43:32 GMT</pubDate>
            <media:title>Martijn Scheijbeler - The Next web</media:title>
            <itunes:summary>With video you can be much morepersonal as a company. Martijn is the Director of Marketing at Next Web and for him video makes it easier for a company to connect with people on a more personal level. Instead of making corporate videos companies can now show what they are working on in a much more personal format.</itunes:summary>
            <itunes:subtitle>With video you can be much morepersonal as a company. Martijn is the Director of Marketing at Next Web and for him video makes it easier for a company to connect with people on a more personal level. Instead of making corporate videos companies...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:16</itunes:duration>
            <media:description type="html">&lt;p&gt;With video you can be much more&amp;nbsp;personal as a company. Martijn is the Director of Marketing at Next Web and for him video makes it easier for a company to connect with people on a more personal level. Instead of making corporate videos companies can now show what they are working on in a much more personal format.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/martijn-scheijbeler-the-next-web"&gt;&lt;img src="http://video.twentythree.com/12732916/13761858/c465114d81d3182c95a0bc94298e6224/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=c465114d81d3182c95a0bc94298e6224&amp;source=podcast&amp;photo%5fid=13761858" width="625" height="352" type="text/html" medium="video" duration="76" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/12732916/13761858/c465114d81d3182c95a0bc94298e6224/standard/download-7-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/12732916/13761858/c465114d81d3182c95a0bc94298e6224/standard/download-7-thumbnail.jpg/thumbnail.jpg"/>
            <category>Communication</category>
            <category>Digital</category>
            <category>Video marketing</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/10820444/11645294/95e7457220ea66080ad3626bab269754/audio/podcast/11645294-8-audio.mp3" type="audio/mp3" length="2715326"/>
            <title>Case: How Komfo get ROI on their webinars</title>
            <link>http://video.twentythree.com/case-how-komfo-get-roi-on-their-webinars</link>
            <description>&lt;p&gt;&lt;p&gt;In this talk Lisbeth Chawes, Partner Director at Komfo, shares her experience with using video in content marketing through webinars. She also gives us insights around their analytics and presents some numbers that show the growth they have seen with their highly succesful webinars.&lt;br&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/case-how-komfo-get-roi-on-their-webinars"&gt;&lt;img src="http://video.twentythree.com/10820444/11645294/95e7457220ea66080ad3626bab269754/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/11645294</guid>
            <pubDate>Mon, 04 Apr 2016 21:05:30 GMT</pubDate>
            <media:title>Case: How Komfo get ROI on their webinars</media:title>
            <itunes:summary>In this talk Lisbeth Chawes, Partner Director at Komfo, shares her experience with using video in content marketing through webinars. She also gives us insights around their analytics and presents some numbers that show the growth they have seen with their highly succesful webinars.</itunes:summary>
            <itunes:subtitle>In this talk Lisbeth Chawes, Partner Director at Komfo, shares her experience with using video in content marketing through webinars. She also gives us insights around their analytics and presents some numbers that show the growth they have seen...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>07:32</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;In this talk Lisbeth Chawes, Partner Director at Komfo, shares her experience with using video in content marketing through webinars. She also gives us insights around their analytics and presents some numbers that show the growth they have seen with their highly succesful webinars.&lt;br&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/case-how-komfo-get-roi-on-their-webinars"&gt;&lt;img src="http://video.twentythree.com/10820444/11645294/95e7457220ea66080ad3626bab269754/standard/download-8-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=95e7457220ea66080ad3626bab269754&amp;source=podcast&amp;photo%5fid=11645294" width="625" height="352" type="text/html" medium="video" duration="452" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/10820444/11645294/95e7457220ea66080ad3626bab269754/standard/download-8-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/10820444/11645294/95e7457220ea66080ad3626bab269754/standard/download-8-thumbnail.jpg/thumbnail.jpg"/>
            <category>Video marketing</category>
            <category>Webinars</category>
            <category>lead gen</category>
        </item>
        <item>
            <enclosure url="http://video.twentythree.com/7718124/12467753/8dbf8e81ffe7a85494eee9f14202a53f/audio/podcast/12467753-7-audio.mp3" type="audio/mp3" length="9437242"/>
            <title>Trends and techniques in online video from Getty Images</title>
            <link>http://video.twentythree.com/trends-and-techniques-in-online-video-from-getty</link>
            <description>&lt;p&gt;From this seminar in Copenhagen you will see Alwyn Gosford, senior video Art Director from Getty Images, sharing his knowledge on the latest trends and technics from the area of video. This is a domain that is continuously changing in a fast and riveting pace. Alwyn talks about value of video, what are the different video sources are, resources out there what do they look like and more. All in all, help broaden your creative perspective on video marketing.&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/trends-and-techniques-in-online-video-from-getty"&gt;&lt;img src="http://video.twentythree.com/7718124/12467753/8dbf8e81ffe7a85494eee9f14202a53f/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.twentythree.com/photo/12467753</guid>
            <pubDate>Tue, 24 Nov 2015 14:05:55 GMT</pubDate>
            <media:title>Trends and techniques in online video from Getty Images</media:title>
            <itunes:summary>From this seminar in Copenhagen you will see Alwyn Gosford, senior video Art Director from Getty Images, sharing his knowledge on the latest trends and technics from the area of video. This is a domain that is continuously changing in a fast and riveting pace. Alwyn talks about value of video, what are the different video sources are, resources out there what do they look like and more. All in all, help broaden your creative perspective on video marketing.</itunes:summary>
            <itunes:subtitle>From this seminar in Copenhagen you will see Alwyn Gosford, senior video Art Director from Getty Images, sharing his knowledge on the latest trends and technics from the area of video. This is a domain that is continuously changing in a fast and...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>26:13</itunes:duration>
            <media:description type="html">&lt;p&gt;From this seminar in Copenhagen you will see Alwyn Gosford, senior video Art Director from Getty Images, sharing his knowledge on the latest trends and technics from the area of video. This is a domain that is continuously changing in a fast and riveting pace. Alwyn talks about value of video, what are the different video sources are, resources out there what do they look like and more. All in all, help broaden your creative perspective on video marketing.&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/trends-and-techniques-in-online-video-from-getty"&gt;&lt;img src="http://video.twentythree.com/7718124/12467753/8dbf8e81ffe7a85494eee9f14202a53f/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="//video.twentythree.com/v.ihtml/player.html?token=8dbf8e81ffe7a85494eee9f14202a53f&amp;source=podcast&amp;photo%5fid=12467753" width="625" height="352" type="text/html" medium="video" duration="1573" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.twentythree.com/7718124/12467753/8dbf8e81ffe7a85494eee9f14202a53f/standard/download-7-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.twentythree.com/7718124/12467753/8dbf8e81ffe7a85494eee9f14202a53f/standard/download-7-thumbnail.jpg/thumbnail.jpg"/>
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